1. We Make it Simple

    We’ve been having some fun designing new promotional materials for different Avelient advertising at venues and other marketing materials. I got a chance to play around with some print design work and wanted to share one of our new posters.

    The design is heavily inspired by ISO50, and it was a blast to try and blend 70s style colors with modern type and new media.

    We started with several different versions, mostly involving additional text to help lead the viewer to the “simple” conclsuion, but instead we stripped that out and left in the complex mass of social networks and web 2.0 services as the primary pull for a person’s eye, contrasted with the simplicity of our messsage below it.

    I think it turned out pretty well.

    Feedback and ideas for improving it are welcome! If you’d like to see the full-sized, HQ version, let me know and I’ll upload it somewhere.