Marketing
Hello stranger, let’s not connect on Facebook.
January 16, 2011 -
I’m noticing a new trend in how I am using Facebook & Twitter and I am curious to see if it resonates with other users. I am finding that the value of a connection is greatly increased when they are channeled through the appropriate network.
Are You A Social Media Ostrich?
October 11, 2010 -
There is a train of thought among many businesses that think that by avoiding Social Media they are avoiding the chance that their company or services will be trashed online. This idea stems from a fairly common misconception that companies can control what people think and say about their brand.
Maintaining Value in Your Twitter Stream
June 16, 2010 -
Since joining Twitter, I found that one of the most difficult tasks is effectively maintaining the quality of my Twitter stream. When I first joined, I would follow just about anyone, clogging up my timeline with useless tweets from people I didn’t know or care to interact with. Over the years, and through trial and error, I’ve come up with a fairly solid method for curating my follow list.
How to Start a Social Media Campaign
May 6, 2010 -
Though establishing an social media presence for your business can be a daunting task, there are several proven strategies for both establishing your campaign and tracking it’s results that you can use to get started on the right path.
Facebook Privacy is Your Responsibility
April 24, 2010 -
Those who scream at Facebook about their privacy controls seem to forget the basics of privacy — the privacy of your information online is ultimately your responsibility. You are choosing to upload each photo, each tweet, each message, and in the reality of the web is that security is not absolute.